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Brandless folds, proving (yet again) the value of brands.
The death of person&planet&health&sustainability-conscious Brandless hardly comes as a surprise. Yet another ‘disruptive’ on-line...
Randy DeMuesy
Mar 9, 20202 min read
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Death by a thousand cuts
By rough count, there were well over 2000 cuts in yesterday’s Super Bowl commercials (125 in the Hard Rock/J.Lo commercial itself, all...
Randy DeMuesy
Mar 3, 20201 min read
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Surf upon the Ocean of Mediocrity
You a business owner? Marketing director, maybe? Here’s an effective way to invest the next hour: Hop on the internet and poke around...
Randy DeMuesy
Aug 7, 20192 min read
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A marketing lesson from Apollo 11
This NASA chart showing the tactics, timing and trajectory of Apollo 11 is simply extraordinary. It makes the moon landing all the more...
Randy DeMuesy
Jul 18, 20193 min read
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